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Author

Devranjan

@devranjan.dash

articles: 1
total claps: 0
top claps: 0
avg read: 3.8 min
active: 2025-04-29 → 2025-04-29

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AIM · AI in Marketing · 1 CRM · Email & CRM · 1

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#propensity-score-matching ·1 #segmentation-strategies ·1 #lookalike-audiences ·1 #audience-enagement ·1

MKT

🛒 Part II: Going Beyond MarTech —

Propensity Score Matching to Decode Cart Abandonment cases

Apr 29, 2025 · 4 min read · 0 claps #propensity-score-matching #segmentation-strategies #lookalike-audiences

🛒 Part II: Going Beyond MarTech —