AI MKT ECO SE Sebastian Mueller · The Citation Lab The GEO Frontier Nobody’s Watching: How Chinese AI Cites Your Brand Everything in this series so far has been about Western AI: ChatGPT, Perplexity, Google AI Overviews. These are the platforms most B2B…
AI SE Sebastian Mueller · The Citation Lab Your Engineers Built a Beautiful Website That AI Cannot See Google can read your site just fine. ChatGPT, Perplexity, and Claude see an empty page.
AI ECO SCI SE Sebastian Mueller · The Citation Lab Nobody Owns This Yet: Where GEO Lives Inside the Enterprise If you’ve made it this far in the series — through the competitive blind spots, the five taxes, the bounded experiment, the content…
AI ECO SE Sebastian Mueller · The Citation Lab The Two-Visibility Problem: Why Market Leaders Are Invisible in AI Search Most B2B companies have spent decades building visibility on the wrong system.
AI ECO SE Sebastian Mueller · The Citation Lab The Content Inversion: Why the Content Your Marketing Team Is Proudest Of Is the Content AI Ignores The formats you invest the most in are the formats AI cites the least.
AI SE Sebastian Mueller · The Citation Lab There’s a Second AI Search Ecosystem. Your Brand Isn’t In It. The Language Gate: why Chinese AI can’t find your content — and what to do about it.
AI MKT SE Sebastian Mueller · The Citation Lab The Trust Split: When AI Citations Can Be Bought, Which Ones Can You Believe? ChatGPT now sells ads. Perplexity is testing them. Claude doesn’t. That distinction is about to matter more than any SEO metric.
AI GEN SE Sebastian Mueller · The Citation Lab The Gatekeeper, the Librarian, the Analyst, and the Curator: How Four AI Engines Cite Your Brand Throughout this series, I’ve referred to “AI visibility” as if it were one thing. It’s not. It’s four things — and the differences are…
AI SE Sebastian Mueller · The Citation Lab Famous but Invisible: Why AI Talks About Your Brand and Never Links to You The most important metric in AI visibility is one almost nobody tracks.
MKT ECO SE Sebastian Mueller · The Citation Lab The Content That Gets Cited (And the Content That Gets Ignored) Eight articles in, I’ve told you what’s broken, why it matters, what it costs, and how to pitch the investment. Now I owe you the thing…
AI SE Sebastian Mueller · The Citation Lab Google Just Drew a Line Between GEO and Spam. Most GEO Vendors Are on the Wrong Side. The most important development in AI visibility since the Princeton paper — and nobody’s talking about what it means for B2B.
AI MED SE Sebastian Mueller · The Citation Lab The 30-Day Diagnostic: What to Actually Do About AI Visibility You don’t need a strategy yet. You need data.
AI SE Sebastian Mueller · The Citation Lab What I Got Wrong: The Correction Premium Fourteen articles. Eight audits. 1,109 queries. 9,075 citation URLs. Three Chinese AI platforms. Four platform archetypes. A handful of…
AI SCI SE Sebastian Mueller · The Citation Lab How to Track What AI Says About You (Before Your Competitors Do) You’ve built the content. You’ve launched the bounded experiment. Now what?
AI ECO MKT SE Sebastian Mueller · The Citation Lab Seven Patterns from Eight Audits: What the Data Actually Shows Over the past several months, we’ve conducted 8 structured GEO audits across B2B companies in manufacturing, financial services…
AI SE Sebastian Mueller · The Citation Lab Not All Buyer Questions Are Worth Answering: The Query Gate Most B2B content targets the questions AI doesn’t bother searching for.