Nothing Works For Weight Loss

why nothing works for weight loss after 40 — the REAL reason, and what’s the alternative?

Nothing works for ‘weight-loss’ — because of this… lies and impossible claims causes unrealistic expectations about what fat reduction really is.

The title of this article is actually a factual statement.

NOTHING works for ‘weight-loss’ — at least, nothing more than a very short-term fix.

Why is this?

Because ‘weight-loss’ is nothing more than a sales slogan. It is not a concept that is designed to reduce fat cells in anyone’s body.

Weight is actually irrelevant in regard to losing fat cells from your body. Muscle weighs more than fat — and muscle cells are what you need to reduce the size of fat cells. So, whatever weight you lose by reducing your fat cells, ideally you want / need (heavier) muscle cells to replace them. So the more muscle weight you gain the better your body shape will be. (Of course up to a point).

The ONLY real, long-term fat reduction process involves (amongst other things) gaining more muscle. Muscle cells are the body’s most efficient way of turning calories (the energy gained from food) into an efficient method of ‘burning’ fat (reducing the size of fat cells).

This process of ‘burning’ fat is largely the job of your metabolism. And every individual has a very different metabolic rate (fat ‘burning’ efficiency) due to each person’s individual;- age personal circumstances personal biology and physiology health stress levels general well-being personal habits (particularly eating habits) mindset and belief systems financial situation and a host of other factors related to environment

It makes me laugh… actually it makes me despair — when I see all the one-size-fits-all ‘weight-loss’ tips, tricks, hacks, and advice, and protocols banded about by so-called weight loss experts — without even thinking about a person being an individual and living in their own individual situations.

In other words, there can be NO such thing as generic weight loss advice… because what will work for one person might not work for another.

What actually is ‘weight-loss’?

‘Weight-loss’ is nothing more than a trillion dollars industry selling generic (one-size-fits-all) products. This is why so few people gain any real fat reduction benefit from this monstrous business.

If a trillion dollars business cannot totally eradicate obesity — or, at least make everyone slightly slimmer, permanently — you have to start thinking (surely?) that it is a business solely concerned with profits — and NOT at all concerned about results.

How can any business grow into a trillion dollars industry — if it does not provide any successful results from any of it’s products? I’ll answer that in a moment…

The ‘weight-loss’ business relies on selling generic products — that have limited — or (mostly) NO, effect on the thing (long-term fat reduction) they are made for.

In order to keep selling to customers who are beginning to ‘twig on’ that ‘weight-loss’ products are next to useless, the vendors and affiliates have to come up with ever more desperate tactics to make their products sound unmissable.

Stories to sell ‘weight-loss’ products are far more important and valuable than than the product itself… Doesn’t that tell you something?

It has now reached the stage that copy writers for ‘weight-loss’ sales pages and script writers for emotional, persuasive, failure-into-success ‘weight-loss’ stories are far more valuable to the ‘weight-loss’ industry than any of its products.

And money-grubbing affiliates who advertise and promote ‘weight-loss’ products are paid up to 70% commissions. With that in mind you can imagine how much a $59.00 bottle of capsules is actually worth. (I’ll tell you = pennies!) When a person buys a ‘weight-loss’ product 90% of their money simply pays the copy writers and affiliates fees. And they’re told they’re getting a good deal for the bottle of pills!

The weight-loss cash cows… err… I mean discerning customers — are going to make me rich.

The tactic of using fake celebrities, and fake (or sold-their-Soul for money) ‘obesity doctors’ or ‘world-leading nutritionists’ (who supposedly charge film-stars many $1000.00, for personal consultations) or ‘health experts’ to sell ‘weight-loss’ products, is bordering on outright fraud.

Ask yourself why any maker of a genuine fat reduction product that worked, would need to pay 70% affiliate fees, or use expensive copywriters, or resort to fraud, to sell it. It instead would sell itself — it would be hailed by mainstream news (free advertising) and be on everyone’s lips.

Why do people waste so much money on ‘weight-loss’ for no results?

I’ll tell you — the ‘weight-loss’ business model is to sell HOPE! Nothing more.

I really hope the ‘Lulutox’ fat melting detox tea will work for me — after the ‘gelatine secret’ failed to do anything…

Hope is a powerful emotion. Hope excites, hope sustains, hope fuels desire. Desperate people who have already failed after buying a ‘weight-loss’ product — are sustained by hope… hope that the next product they buy WILL work for them.

There is a perversity to this… When it comes to ‘weight-loss’ hope springs eternal, and when hope is dashed time and time again — it actually creates ever stronger hope. People get depressed, frustrated, stressed at their perceived own failures… and strangely, they become determined to continue hoping…

What creates such desperation?

Look — reducing the size of fat cells in a body takes work, commitment, and patience. It took, maybe, 10 years to become ‘overweight’ — to accumulate too many oversized fat cells — and people have been led to believe (by the ‘weight-loss’ business and all the fake ‘experts’ involved in it) that they can ‘burn’, ‘melt’ ‘dissolve’ ‘lose’ all their fat in a matter of weeks — and do it easily with no other changes in their lives except taking a pill.

Who in humanity would NOT want that — in preference to having to go through the difficult and often painful, very slow, laborious process of radically changing a whole host of very comfortable lifestyle habits.

So with the ‘Sword of Damocles’ hanging over them (reality) hope is a far better alternative — hope that a ‘miracle’ ‘weight-loss’ product will do all the work for them.

What? Take responsibility for my own fat reduction… nah… why bother when a pill can do all the work for me…

Let’s get back to muscle being the number one ally of anyone who wants to reduce the size of the fat cells in their body.

To create the type of muscle that is fine for ‘burning’ fat does not take gym workouts, or so-called ‘military callisthenics’ (b t y — I use ‘burning’ in quotation marks because fat cells are not burned, they can be transferred into energy, which is used by the body for fuel).

All it takes is some movement above and beyond what would be considered as normal in a 24-hour period. Obviously, no muscle will be visible under a large layer of fat — but never-the-less it will be forming.

The thing is if a person commits themselves to doing this consistently, they will begin to feel better. And this will lead to wanting to do more than just some extra movement.

Maybe slightly more stressed movement — like swinging moderate weight hand-weights, or energetically dancing to upbeat music, or even just walking a little faster than normal.

Enjoy moving your body — movement/exercise is not a punishment for being fat — it is a celebration of your wondrous body

All the time you are doing this you are forming muscle cells. Even if you continue with bad eating habits, the muscle IS still forming. However, by you making the effort of moving more — you will want to make the most of this effort — and you will naturally begin to moderate your food intake — or, at least, the types of food you eat.

And doing this will make you feel even better — and you will naturally want to do even more to increase your muscle development… and now with just those few simple (but never-the-less strenuous) steps you will have started to swap your hope from relying on a corrupt business to change your body shape, to the hope of being able to sustain natural body reshaping by relying on your own self to do it.

And IF you CAN do this — you will also be fighting back against the corrupt ‘weight-loss’ industry — which ultimately will help to bring it down — to the financial and well-being benefit of yourself — and many others.

What about being over 40?

Is there anything you need to do differently to reduce the size of fat cells, if you’re a woman over forty?

The biggest challenge you will face is not the actual process of reshaping your body — it’s the will to do it.

If your mindset has succumbed to the endless barrage of for-profits ‘weight-loss’ propaganda, and you believe (for example) ‘Oprah’ can tell you (rather sell you) a quick and easy way to lose ‘weight’ — then you are at a big disadvantage. That mindset will need altering.

Many so-called ‘weight-loss’ experts will continually tell (sell) you, that by 40 your body has been self-abused (though I stress this is NOT your fault) so badly that you need this, or that product to sort out your gut and fire-up your sluggish metabolism, before doing anything else…

Over 40? Sluggish metabolism? Ah, you need these ‘secret recipe’ fat melting pills and all your weight problems will be solved in a few days…

In fact, they will tell (sell) you that you don’t need to do anything else anyway. Just take their pill or potion — and let that do all the work — so you don’t have to (which is complete nonsense).

I will tell you this… your body is a wondrous God-given, energetic, ever self-rejuvenating, natural, organism. It does not need chemicals to put it right. Some very pure (not sold by 70% commission receiving ‘weight-loss’ affiliates) supplements might help you in certain circumstances.

But mainly IF you can put faith in yourself — instead of ‘weight-loss’ ‘miracle’ pills, ‘secret gelatine recipes’ ‘ancient tea discoveries’ and on it goes… there is nothing extra a woman (or man) of 40, or any age, needs to do, to start getting their natural body shape back.

Of course, as I have mentioned earlier in this article, the way an individual person faces the challenge of a fat reduction journey will be different with everyone. It will depend on their personal circumstances at the time.

Every individual person has individual challenges to face on their own fat reduction journey…

But, in whatever way you can — you begin a sustained ‘journey’ (not a 2 or 3 week process) by taking one small-step-at-a-time. Then you will find that each step (no matter how small or slowly taken) will lead you to the next step and so on.

Listen, I could write a whole book explaining how to tackle a once-in-a-life-time wondrous ‘journey’ to self-discovery and finally getting your dreamed about body shape back — and fully rejuvenating your health (permanently) … oh, I already did that (and an ever growing multi-media system to go with it).

If you want to take a look — you can see it at…

yourshapeback.com