PBA: Barangay Ginebra Extends Heartfelt Help to Family of Late Veteran Utility Staff

Barangay Ginebra San Miguel, one of the most beloved teams in the Philippine Basketball Association (PBA), once again proved that their “Never Say Die” spirit extends far beyond the hardcourt. 🏀

Recently, the Gin Kings showed their compassion and unity by offering financial and emotional support to the family of their long-time utility staff member who passed away. The veteran crew member, fondly called by players as “Kuya,” had served Ginebra for several years — ensuring the team’s logistics, equipment, and locker room needs were always in top shape.

According to team insiders, Ginebra management immediately reached out to the family upon hearing the news of his passing. They organized a small tribute and extended financial assistance to help with funeral expenses and family needs. The players also pitched in from their own pockets, showing how much “Kuya” meant to everyone in the organization.

“He was more than just a staff member; he was family,” said one Ginebra player. “He worked with us through wins and losses, through championships and heartbreaks. We’ll never forget his service and kindness.”

The PBA community, including other teams and fans, also expressed condolences and admiration for Ginebra’s act of solidarity. Many took to social media to commend the team for valuing not only its star players but every member of its extended family — a rare gesture that highlights true sportsmanship and compassion.

This isn’t the first time Ginebra has reached out to help one of their own. The team has long been known for its close-knit culture and strong sense of camaraderie, often referring to their organization as a “family,” not just a basketball club.

As the season continues, Ginebra dedicates its ongoing efforts to the memory of their loyal staff member — a reminder that the heart of Barangay Ginebra beats not just in the crowd or on the court, but in every person who has helped build its legacy. ❤️💪

You may also read:

***PAGCOR: Continuous Crackdown on Illegal Gambling Sites***

Emman, the daughter of Kim Atienza, passed away at the age of 19