Interview with CJ Stowklyn

In an engaging interview, L.A.-based rapper and songwriter, Grammy-nominated CJ Stowklyn spoke to us about his beginnings, his music, and new musical projects.

How hard is it to be an artist in L.A.?

It’s definitely competitive. Everyone here is doing something creative, so it pushes you to level up fast. The hardest part is standing out and staying consistent when things move slow at first. But at the same time, L.A. gives you access studios, connections, and people who actually work in the industry so if you stay focused, it’s one of the best places to grow.

How do you use social media to promote your music?

I use social media like a rollout tool. I don’t just post songs I build moments around them. Clips from the studio, aesthetic visuals, behind-the-scenes, and short hooks that can live on TikTok or Reels. The goal is to make the music feel like part of a bigger world, not just a single upload.

Is it difficult to make a name for yourself in the rap world?

Yeah, it is. There’s a lot of noise and a new wave of artists every day. But what makes the difference is identity. If your sound, visuals, and message are clear, people remember you. Consistency and originality matter more than anything.

Where do you find inspiration for your conceptual music videos?

Honestly from real life, films, and emotions. I like building visuals that feel like a scene from a movie. Sometimes it’s a feeling I can’t explain, so I turn it into a visual concept first, then build the music around it.

How did you start your music career?

I started experimenting with production first, just learning DAWs and making beats. Over time it turned into recording my own ideas and building songs around them. Once I started releasing music and seeing reactions online, I realized it was something I wanted to take seriously.

Any strange anecdotes involving a rap or trap star?

Yeah, I’ve had moments in sessions where you realize how random the industry is like being in the room with someone you grew up listening to, and they’re just super chill talking about completely normal stuff. It kind of breaks the illusion and reminds you they’re just people too.

What are your new music projects?

Right now I’m working on new music that’s more evolved sonically blending experimental production with more structured songwriting. I’ve been focusing on building a stronger visual identity too, so everything feels connected when it drops.