History of Apple Company.

APPLE Inc.

Apple is one of the top hardware and software technology companies, famous for its computers, iPhones and other Apple gadgets. Their success comes from the best marketing strategy among its competitors.

Their first personal computer Macintosh was introduced in 1984 with the Graphical User Interface (GUI). That included efficient floppy drive storage, improved, cheaper and faster hard drives, in comparison with the competitors at the time. Apple headquarter is located at Cupertino in California.

Originally, Apple was founded by Steve Jobs and Stephen Wozniak. They were friends since high school and were also a member of the- Homebrew Computer Club. Wozniak was working at Hewlett Packard ‘HP’ as an intern when he offered them his own microcomputer design. HP refused him, so he joined his friend Jobs in manufacturing personal computers at Job’s Garage. After a series of failures, they were able to successfully launch their product, a modern Apple computer in 1977. Following their success, Apple had a strength of 1000 employees by the year 1980.

MACINTOSH

The real growth of the company started in 1997 when Steve Jobs successfully sold 6 Million units of iMac. Then in 2001, Apple introduced iPods and iTunes. At the iTunes Store, Apple initially sold songs at 0.99 cents each song, later they also included videos and TV series. Apple achieved Apple Inc. status in 2007.

iPOD

Apple entered the phone market in 2007 with its iPhones, iPad in 2010, and the smartwatch market in 2014 with Apple Watch. In the latest developments, Apple has launched the latest iPhone 11 pro on 10 September 2019. iPhone 11 pro comes with the latest features of top smartphone technologies, along with the introduction of futuristic features that sets trend for the rest of the smartphone companies to follow-up in their new phone models.

iMAC

About iPhone 11 Pro

iPhone 11 pro has been powered by the latest Apple bionic processor A 13, a Hexa-core processor. 4GB RAM and 64 GB non-expandable internal storage. It has three 12MP primary cameras on the rear and a 12 MP selfie camera on the front.

iPhone 11 has iOS 13 and 3046 mAH non-removable battery. Dimensions are height 144mm, width 71.4mm and thickness 8.10mm. It weighs around 180grams.

iPhone 11 Pro image by Tatsuo Yamashita

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