AI video translation — Making it easy for you to explore Xiaohongshu effortlessly.

On January 13, the Chinese app “Xiaohongshu” (known in English as RedNote) skyrocketed to the top of the free charts in Apple’s U.S. App Store.

With TikTok potentially facing a ban this Sunday, American netizens have preemptively found a new online “haven,” referring to themselves as “TikTok refugees.”

Some U.S. media outlets have noted that the rise of Xiaohongshu indicates users prioritize engaging content and community over geopolitical factors.

“TikTok refugees” flock to Xiaohongshu, propelling it to the top “Why am I suddenly seeing so many English posts?” This has been a common question among Xiaohongshu users in recent days.

In response to the potential ban on TikTok this week, some American netizens have opted not to turn to U.S.-based social media platforms like Facebook or Instagram. Instead, they’ve migrated to Xiaohongshu (RedNote), a Chinese social platform, and quickly became avid fans.

The influx of “TikTok refugees” has propelled Xiaohongshu to the top of the free charts in Apple’s U.S. App Store.

Chinese and American users “mutually fan” each other

Although surprised by the arrival of new users, Chinese netizens quickly warmed up to their English-speaking friends, engaging in lively conversations in Xiaohongshu’s comment sections.

Pet lovers, in particular, have been sharing adorable and funny pictures of their furry companions, bridging the cultural gap with cuteness.

△ Paying the “Cat Tax”

In response to the massive influx of overseas users, Xiaohongshu quickly adapted by rolling out a “One-Click Translation” feature within just three days. This update has significantly facilitated communication between domestic and international users.

The “TikTok refugees” no longer have to struggle with the complexities of learning Chinese, nor do they need to worry about posting English content that might inconvenience local users.

Now, both Chinese and international users can enjoy seamless interactions and happily surf Xiaohongshu together.

In response to the massive influx of overseas users, Xiaohongshu quickly adapted by rolling out a “One-Click Translation” feature within just three days. This update has significantly facilitated communication between domestic and international users.

The “TikTok refugees” no longer have to struggle with the complexities of learning Chinese, nor do they need to worry about posting English content that might inconvenience local users.

Now, both Chinese and international users can enjoy seamless interactions and happily surf Xiaohongshu together.

This is where the powerful ViiTor AI comes into play.

With ViiTor AI’s video translation feature, you can simply upload a video and instantly get a translated version ready for viewing.

If you’re a content creator looking to publish bilingual videos, ViiTor AI makes it easy. Just input your original video, and it will generate a translated version for you to upload. This not only enhances the viewing experience for your audience but also helps you gain followers faster!

Alternatively, we can use ViiTor AI’s subtitle plugin to achieve real-time translation.

This feature is especially important when watching live streams on Xiaohongshu, as the platform does not offer subtitle translation for live broadcasts. For users watching overseas live streams or chats, the ViiTor AI subtitle plugin will be an excellent choice.

ViiTor tranlate app