Lion Reach Media Brewed More Than Coffee at Forrester B2B Summit APAC 2025

Singapore, 6th October 2025 — At this year’s Forrester B2B Summit APAC, Lion Reach Media did more than serve coffee. It sparked conversations about the future of marketing.

As the official Coffee Bar Sponsor, Lion Reach turned its coffee bar into a space where curiosity met with caffeine. Between sessions on AI, automation, and the evolving buyer journey, the coffee bar became quiet constant. A place where ideas, introductions, and insights flowed as freely as the espresso.

The Forrester B2B Summit APAC brings together the region’s most influential B2B marketing and sales leaders, the thinkers shaping how brands connect and grow in a changing digital landscape. For Lion Reach, this year’s focus on AI-driven marketing could not have been more fitting.

“In a world talking about AI, we chose to have a conversation instead,” said Ashish Kadam, Founder at Lion Reach Media. “AI is changing how we market, how we buy, and how we decide. But great marketing still begins with understanding people. The smartest technology starts with human intent.”

Throughout the event, marketers from across APAC and EMEA stopped by the Lion Reach coffee bar. They discussed GenAI, intent data, and the balance between data and empathy. Each exchange reflected Lion Reach’s belief that data matters most when guided by human understanding.

For the company, being part of the Forrester Summit was not just a branding opportunity. It was a statement that the future of demand generation is not automated for its own sake, but intelligence guided by integrity.

Data that listens. AI that understands. Marketing that remembers it is human.

As Lion Reach continues to grow across APAC and EMEA, its mission remains clear: to help technology brands reach verified decision-makers through Smart-Intent intelligence and Hyper-ABM programs that combine precision, scale, and empathy.

In an age racing toward automation, Lion Reach stands for connection — one conversation, and one cup of coffee, at a time.

About Lion Reach Media Lion Reach Media is a global B2B demand generation company built on quality, speed, and precision. With access to a proprietary database of over 150 million verified decision-makers, the company helps technology marketers connect with the right audiences through Smart-Intent intelligence and Hyper-ABM strategies that drive measurable results.

For more information, visit www.lionreach.com or follow Lion Reach Media on LinkedIn.