SGAG reacts real time, welcomes an unexpected guest with open arms — Cookie Monster.

Getting to meet a childhood super star is a once in a lifetime opportunity that not many get — when faced with the opportunity to be a part of Cookie Monster’s visit here in Singapore. The SGAG team worked in tandem with PR Agency — Tate Anzur to support Cookie’s Monster entourage here in Singapore earlier this year in June 2018.

The big idea? SGAG’s new Intern : Cookie Monster. The video seamlessly interweaved SGAG’s style of localised humour with Cookie Monster’s quips about his jokes about cookies.

The video was conceptualised, shot & produced within a span of less than a month from hearing the news — this shows SGAG’s ability to react real-time in working with our partners.

It was met with huge success— with the video garnering a total of view count of 144K in less than a span of a week, and close to 1K in shares on Facebook alone.

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The team had alot of fun shooting the video despite the short turn around. Meeting with the man behind the scenes **David Rudman**, felt like a surreal, once in a life time experience of which the team enjoyed througly and couldn’t bear to say good bye to — hence cue the selfies below ;)

Till next time — we will always welcome unexpected guests with open arms (furry or otherwise).

SGAG Cast Member — Yoro Tan Yuan Chong posing with his childhood idol.