How to Appear in Google AI Overviews: A Guide for Indian Exporters and Heritage Brands

This piece was originally published on rahulkagrawal.in. I work with Indian heritage export businesses on AI visibility and GEO — making them findable not just in traditional search, but inside the AI-generated answers that now appear before any search results.

When a wholesale buyer in the United States searches “Bhadohi carpet exporter India” today, the first thing they see is not a list of links.

They see a paragraph — assembled by Google’s AI — that names specific businesses and sources. Only then do the traditional organic results appear below.

Most Indian exporter websites were not built to appear in those paragraphs. The structural signals AI systems need — entity clarity, extractable content, schema markup, documented authority — are largely absent from exporter websites built in the last decade.

That’s the problem this guide addresses.

[Continue reading the full guide below, or at the original post on rahulkagrawal.in]