Reintroducing myself — Adejobi Gbolahan

I’m Adejobi Gbolahan, a CRM Strategist and AI Automation Expert, currently pursuing a B.Sc. degree in Microbiology at Obafemi Awolowo University.

I’ve always loved exploring the internet and watching how people build things online. That curiosity sparked my interest in digital marketing, and in 2022, I decided to actively learn how the web works.

I spent time researching, learning from experts, and developing skills in email marketing, automation, and web design. Over time, I began working with businesses across different industries, mainly through Fiverr and Upwork.

While working with clients globally, especially in real estate, I noticed a common challenge: Deals not closing Customers not responding Inconsistent follow-ups Difficulty retargeting prospects

At the time, I helped solve these problems using email campaigns, automation, segmentation, and personalization, achieving success rates of around 70%.

But I wasn’t satisfied.

I wanted to understand the root cause of the problem.

After extensive research, I discovered that many real estate businesses still operate manually without proper systems for managing client information, follow-ups, and business activities. This is one of the major reasons deals fall through. In real estate, many buyers take 2–5 months before they’re ready to purchase.

Without proper documentation and follow-up systems, businesses often forget about these prospects and focus only on active leads.

That realization led me into CRM development and AI automation. In 2024, I fully transitioned into CRM development and AI automation, and in 2025, I founded PIPELINE HOUSE AGENCY.

Over the last two years, we’ve achieved a 95% success rate, proving that every real estate business needs a centralized system to manage operations, nurture leads, track deals, and prevent opportunities from slipping through the cracks.

I’ve worked with clients through Fiverr, Upwork, Instagram, Facebook, and X, continuously strengthening my expertise in CRM and AI automation.

Recently, I’ve also been learning Full-Stack Development and AI Engineering.

Why?

Because some business requirements cannot be fully achieved with existing CRM platforms. In many cases, the best solution is a custom CRM built specifically around a business’s workflow and goals. (You can read more about this in my previous post.)

If you’re struggling with closing deals, retaining customers, or managing leads effectively, feel free to reach out or leave a comment below.

I hope you learned something from this post?