ECO HE Helena Pires Dos Santos Inside IWORKS Unit Economics: Why B2B Changes Everything To judge the long-term viability of a startup, seasoned investors don’t look at promises; they look at Unit Economics. More specifically…
AI ART HUM SOC MA Matoke Bryan Kenya Is Writing Africa’s First Serious AI Law. It Should Not Copy Europe’s Mistakes. The Kenya AI Bill 2026 is attempting to solve a real problem. The danger is that it is borrowing a regulatory architecture designed for a…
ECO HE Helena Pires Dos Santos Why We Chose Fewer Users and Higher Revenue In the startup world, the ultimate vanity metric is often raw volume: total sign-ups, database size, and the ever-growing user acquisition…
ECO MKT HE Helena Pires Dos Santos <1% Churn: What Retention Tells You About a Marketplace In the world of digital marketplaces, acquisition is often king. We celebrate the number of new sign-ups or gross transaction volumes. Yet…
ECO HE Helena Pires Dos Santos How We Reached $4K MRR Without Raising a Single Dollar In an ecosystem where fundraising rounds are often celebrated before a product even exists, we chose a different path for IWORKS. Reaching…
ECO KE Keevan Store · StartupInsider Africa’s Digital Economy Has Already Arrived. The Rest of the World Is Still Catching Up. For years, Africa’s digital economy was discussed in the future tense — a market of promise, of potential, of projections. In 2026, that…
HE Helena Pires Dos Santos Expert-Guided Freelancing: Why Matchmaking Is No Longer Enough The traditional model of freelancing platforms is simple — perhaps too simple: a company has a need, a freelancer has a skill, they are…
KI Kimani Wa Ngugi. Building the Backbone: Why Server Infrastructure in Africa, By Africans, For Africans is… From the vantage point of a beautiful morning here in Nairobi, Kenya, the digital landscape of Africa stretches out with immense potential…