HUM AI SCI TCH MKT TA Tate Lowry Cosine Similarity Explained: SEO Applications, Machine Learning, and Python Examples Cosine Similarity is a mathematical concept that’s becoming more relevant in SEO and machine learning discussions. In SEO, it’s used for…
AI SCI TA Tate Lowry From Interview Prep to Proof of Concept: Modeling Crime Exposure Risk in Raleigh, NC I had an interview awhile back for a crime analyst position. While I didn’t get the job the preparation process turned out to be far more…
ECO MKT AI SCI TA Tate Lowry Marketing Mix Modelling with Regression Marketing Mix Modeling encompasses using statistical techniques to analyze how different marketing channels influence sales. Statistical…
SPT TCH MKT ECO TA Tate Lowry Predictive Winbacks That Print Money How GA4’s predictive audiences are quietly minting revenue for leading brands and how you can replicate their success.
HUM TCH AI TA Tate Lowry In recent years, the Town of Cary — a fast-growing city in North Carolina — has faced rising flood… As part of this effort, Cary integrated an early warning flood prediction system that collects real-time data from IoT sensors, merges it…
MKT ECO TA Tate Lowry Beyond First and Last Click: Simulating Hidden Marketing Complexity The objective was to build a marketing simulation to explore various attribution models. The idea is to develop an initial conceptual…
MKT TA Tate Lowry What is Standard Error and How Does it Relate to AB Testing? A primary goal of analysis is to estimate a characteristic of a population using a sample of data taken from that population. We may wish…
HUM AI SCI TA Tate Lowry Predicting Employee Attrition with Data Science: What Makes People Quit? In today’s fast-changing work culture, employee turnover isn’t just expected it’s often inevitable. But while some level of attrition is…
ECO MKT TA Tate Lowry Query Analysis: Calculating Bounce Rate I recently started a new role were Heap Analytics is used as part of the tech stack. While this platform has many positives a downside is…
ECO TCH HUM AI MKT SCI TA Tate Lowry Have you ever wondered how online retailers seem to know exactly which products to recommend? In this article, I’ll break down the concepts behind association rule mining, share key metrics like support and confidence, and explain…
