Articles

Good data is the heart of good MMM

Modernizing MMM requires better data practices

Zero-Knob Bayesian MMM: I Taught a Neural Network to Configure Marketing Models — and Built the…

What happens when a machine learns the expertise that made marketing measurement a consulting business — with working code, real…

Summer Lovin’?

A strange summer vacation

The Architecture of Certainty

How a 300-Year-Old Gambler’s Panic Secrets a Multi-Million Dollar MMM (Marketing Mix Modelling) Algorithm

A Season to Discover

The Summer They Stopped Being Strangers

A Wooing Rogue-A Most Bawdy Poem

A parody of Christopher Marlowe’s The Passionate Shepherd to His Love

Things I’ve Used To Masturbate 💦

A List

Flavor Profiles Under Development

Terps, mmmmmmm.

Google Summer of Code (GSoC) x Drupal: Week 2 — Mapping the Dashboards

WELCOMMMEEEE to another episode of Weekly Recap of my project

Famous Courtesans of Antiquity-Gnathaena and Gnathaeniŏn

How to Party like it’s 399 BCE

Summer Lovin’

Drabble and Summer 2026 Prompt

I See You!

I see you…I see you. I see you! Ok. Hmmm…what does that really mean? You are not hidden. There’s never been a moment you were forgotten…

Famous Courtesans of Antiquity-Thais

Companion to Alexander the Great

كيف تساهم المدارس الخاصة في تحسين جودة التعليم باستخدام التكنولوجيا الحديثة؟

يواجه كثير من أولياء الأمور اليوم سؤالًا مهمًا: كيف يمكن توفير بيئة تعليمية تساعد الأبناء على اكتساب المعرفة والمهارات التي يحتاجونها في…

Famous Courtesans of Antiquity -Lais

It’s all about the money, honey

The Great MMM Comeback Is Half a Lie

AI made marketing mix modeling faster than ever. It also made it easier than ever to be confidently, expensively wrong.

Your MMM Is Most Confident Exactly When It Shouldn’t Be

A marketer’s guide to the problem that no one names — but every budget decision runs into.

Harbor Container Registry Kurulumu: Adım Adım Kapsamlı Rehber

Efennimmm, yeni yazıma hoş geldiniz! 🎉 Biraz arayı açtık herkes tatilde, biz durmaksızın çalışmalara devam ediyoruz. 💪

Famous Courtesans of Antiquity-Thargelia of Miletus

Was She the Mata Hari of Ancient Greece

Grandpashabet Giriş — Grandpashabet Resmi Telegram Kanalı

Grandpashabet güncel giriş adresi ve resmi Telegram kanalı burada. En yeni bonuslar ve etkinliklerden anında haberdar olmak için resmi…

Google’s 39% MMM Gap Exposes the Budget Your Dashboard Can’t Defend

Scenario Planner turns Meridian into a 2026 allocation test: past-proof reports lose when finance asks what changes next.

Famous Courtesans of Antiquity-Philaenis of Samos

Not a lover of Sappho despite what was said about her

The Snowbunny Surge: Cheerleaders, Black Athletes, and Campus Desire

On college campuses across the nation, the snowbunny phenomenon is impossible to ignore. Slender white cheerleaders, blonde ponytails…

Famous Courtesans of Antiquity-Archeanassa of Colophon

The allure of the older woman

Ariana Grande is not responsible for your eating disorder

A rant

Why MMM and Attribution Must Work Together

Famous Courtesans of Antiquity — Neaira

The best documented of the hetairai of ancient Greece

Poem: Chasing Down Rubber Chinguin

Hmmmm, what type of drink would you like?

My Darling Bud of May

A Tale of Love and Illusion

Sıfırdan Başlayanlar İçin: Veri Dünyasına Adım Atmak ve Analizin Gücü

“Veri nedir, analiz nasıl yapılır?” sorularına karmaşık teorilerden uzak, pratik bir bakış.

Between Two Lives

Two men, one decision

MMM and UMM aren’t rivals. Here’s how they actually fit together.

“Isn’t Unified Marketing Measurement (UMM) just competing with Marketing Mix Modeling (MMM)?”

Famous Courtesans of Antiquity-Lamia

Celebrated courtesan and mistress of Demetrius Poliorcetes (The Besieger)

On writing, narcissism, and being gay

Explore yourself along with Susan Sontag and my unsolicited commentary.

营销归因的 70 年：一个数学家如何意外塑造了 5000 亿美元的广告产业

这是一个关于人类如何花了 70 年才搞明白”哪个广告有用”的故事。 主角包括：一个不关心营销的诺贝尔奖数学家、一个揭穿了自己公司广告骗局的 eBay 经济学家、一个用 25 个真实实验把整个行业说蒙的研究员、一个图灵奖获得者写的科普书、和最近三年陆续被开源的几个 MMM…

What Am I Thinking?

A conversation with my wife

Your MMM Priors are being set by the platforms you’re trying to measure.

Why transaction spending data , not Meta Lift or Google Geo Experiments , should anchor your Bayesian Marketing Mix Model calibration.

Famous Courtesans of Antiquity- Phryne

Her pale complexion gave her this name as phryne means toad in Greek

Buy Brain Games for Kids Online — Fun Learning Starts with Hummmingo

Every parent wants their child to grow smarter, more creative, and confident. In today’s learning environment, simply relying on books is…

Discover Premium THCA Flower from Nirvana Organics

If you are looking for purity with potency, then THCA flower is the most suited option for you. Here at Nirvana Organics, we offer the best…

FIMI (XMMM) nədir? (Xarici informasiya manipulyasiyası necə işləyir?)

FIMI (Foreign Information Manipulation and Interference; Xarici Məlumatların Manipulyasiyası və Müdaxiləsi, XMMM) nədir və xarici…

From Data Chaos to Marketing Clarity: Building an Agentic MMM Workflow with Google ADK

Marketing Mix Modeling has always sat at an uncomfortable intersection: it demands statistical rigor, clean data, and deep domain…

Life, Lemons, Lemonade, Lovers

A conversation with an old friend

Marketing Mix Modeling (MMM): A Strategic Guide to Data-Driven Marketing Decisions

In today’s complex and fast-evolving marketing landscape, understanding what truly drives performance is more challenging than ever. With…

$PHAR rewards checker & points program walkthrough

$CPO reward eligibility, checker + bonus guide

Marketing Mix Modeling (MMM): 10 Powerful Insights to Optimize Your Marketing Investments

Discover how MMM can transform your strategy with 10 insights to optimize investments, measure results, and drive sustainable growth.

Marketing Mix Modeling (MMM): 10 Insights Poderosos para Otimizar Seus Investimentos em Marketing

Descubra como o MMM pode transformar sua estratégia com 10 insights para otimizar investimentos, medir resultados e impulsionar crescimento

Take Your Smoke Sessions to a New Height with THCA Pre-Rolls by Nirvana Organics

Pre-rolls are the best cannabis convenience there is and when filled with powerful THCA flower it’s taking your experience to a whole new…

Adikku sayang. (Bagian satu)

Adik beneran? atau... hmmm